Overview: company summary
The first view opens as Firma Özeti (Company summary) for the System Administrator and as Şube Özeti (Branch summary), covering only the authorised branch, for a Branch Manager. It reads in this order:
- Dönem cirosu (Period revenue), the change against the previous period and a one-sentence summary; Ciro kırılımı (Revenue breakdown) opens the records behind the total.
- Five cards: total costs (including commission, with their share of revenue), operating contribution (with its margin), fleet utilisation, revenue per vehicle-day and the unpaid balance. Clicking the costs, contribution, utilisation or unpaid card opens its breakdown.
- Kâr köprüsü (Profit bridge): shows how revenue becomes operating contribution after commission, vehicle costs, operating costs and general administrative costs. Expenses covering several months are spread over the days of the period. Clicking a column opens that step's records: revenue → revenue breakdown, commission → commissions, a cost group → only the expenses in that group, operating contribution → the income/cost breakdown.
- Dikkat edilmesi gerekenler (Things to watch): priority decisions such as loss-making vehicles, unpaid balances and opportunities; the button opens the relevant breakdown.
- Aylık ciro (Monthly revenue), vehicle contribution ranking, category utilisation (with the 70–85% target band common in the industry), operations quality, channel split (revenue share and number of reservations) and, with more than one branch, a branch comparison.
- In Karşılaştırma (Comparison), choose Önceki dönem (Previous period) or Geçen yıl (Last year); each option shows the dates it compares with. If the current month is not over, the comparison stops at the same day: on 20 October with "Bu ay" (This month) selected, the previous period is 1–20 September, not the whole of September.
- The info icon in each card header explains the metric's scope and calculation.
- Reservation or vehicle details opened from a breakdown appear on top of the report; your filters are kept when you close them.
- If the vehicle changed during a rental, per-vehicle figures split the rental between the vehicles by days; without filters the company total does not change.
Revenue & Collections
Answers "why did revenue change?". The Ciro köprüsü (Revenue bridge) splits the difference from the previous period into rental days, daily rate and extra charges / discounts. You also find the average daily rate trend, how far in advance and for how long rentals are booked, Kanal ekonomisi (Channel economics: revenue, average daily rate and commission share per channel), the top 8 En değerli müşteriler (Most valuable customers) by revenue and Fiyat ayarlamaları (Price adjustments) with totals of extra charges, taxes and discounts.
Fleet Performance
Answers "which vehicle should I keep, reprice or sell?". At the top are contribution per vehicle per month, fleet utilisation, revenue per vehicle-day, average fleet age and the number of loss-making vehicles. The Karar matrisi (Decision matrix) places each vehicle in one of four groups by utilisation and contribution margin: Yıldız (Star), Fiyatı gözden geçir (Review price), Talebi artır (Increase demand) and Satışı değerlendir (Consider selling). The Araç tablosu (Vehicle table) tab lists utilisation, revenue, expenses and operating contribution per vehicle.
Operations
Shows on-time handover and return rates, time between rentals and the cancellation rate. The Yoğunluk haritası (Heat map) spreads planned handovers and returns by weekday and hour; the delay distribution, turnaround time between rentals and on-time rates by handover/return point (office, airport, hotel/address) or branch are shown too. Handovers and returns are counted together, each at its own point; records with no point chosen or a point typed by hand are grouped under Belirtilmemiş (Not specified). An action at or before the planned time counts as on time; these measurements never change contract dates or pricing.
My reports: design your own
Raporlarım (My reports; System Administrator and Branch Manager) is where you design, save and reopen your own reports from your reservation data. Yeni rapor tasarla (Design a new report) first asks for a starting point (blank, summary, finance, operations or customer contact) and a period. Kayıtlı raporlarım (My saved reports) lists your reports and those your team shared, and Hazır raporlar (Ready-made reports) lists nine reports every company gets (for example vehicles on rent now, reservations in the next 30 days, last month's agency and commission report); change a ready-made report and use Rapor olarak kaydet (Save as report) to make it your own. Rapor olarak aç (Open as report) on the Reservations page brings the same list here.
- Reports are built on the Detaylı Rezervasyon Dökümü (Detailed reservation list): one row per reservation in the selected range. Sütunları düzenle (Edit columns) adds columns from the Reservation, Customer, Payment, Channel and Branch groups, and you reorder them by dragging; separate Ödenen (Paid) columns per payment method help with till and bank reconciliation.
- Tarih ölçütü (Date basis) applies the range to the rental start, the booking date or rentals active in the period; filter by reservation status, channel, payment status, payment type, branch and category. Click a column header to sort.
- When saving, choose Yalnız ben (Only me) or Rapor erişimi olan ekip (Team with report access). Only the person who created a report can update or delete it. ID and licence numbers never appear in this report; phone and email are shown only to people who can see customer cards.
- Cancelled, pending-approval and partner-referred records appear faded but are not included in totals. Dışa aktar (Export) downloads the visible columns or all columns to Excel.
Report Library
Ready-made reports are grouped by purpose, and each report loads its data only when opened. Filters are kept in the address bar, so the report reopens where you left it after you visit a reservation.
- Tahsilat ve alacaklar (Collections and receivables): net collections, open receivables, collection rate and receivables ageing (rental ongoing, 1–30, 31–60, 61–90, 90+ days); the largest open balances, and a Hareketler (Movements) tab listing payments and refunds.
- Araç kârlılığı ve döküm (Vehicle profitability and statement): net contribution per vehicle for the last 3, 6 or 12 months (rental revenue − commission − vehicle expenses − depreciation), a vehicle × month profitability map, an income statement and, for vehicles with a purchase price, Yatırımın geri dönüşü (Return on investment). Genel giderler: Araçlara dağıt (General costs: allocate to vehicles) shares costs such as office rent or salaries between vehicles by days. The Aylık döküm (Monthly statement) tab lists reservation and expense lines for a chosen month and vehicles.
- Nakit akışı tahmini (Cash flow forecast): shows the money expected in and out over the next 4, 8 or 13 weeks, week by week (weeks start on Monday). Inflows are the remaining balance of rentals not yet handed over, on the handover day, plus overdue receivables; for monthly rentals of 2 months or more, each 30-day period's share is expected at the start of that period. Outflows are unpaid expenses (on their due date), recurring payments including loan instalments, and commissions to be paid. The optional Bugünkü nakit (kasa + banka) (Cash today, till + bank) and Asgari nakit (Minimum cash) values are remembered only on that device; when entered, the report shows the estimated cash at the end of the period and the weeks that fall below the minimum. It includes a weekly chart, Yaklaşan hareketler (Upcoming movements), a Haftalık döküm (Weekly breakdown) table and an Excel export; draft and cancelled reservations are not included.
- Bakım ve duruş (Maintenance and downtime): downtime days, maintenance cost and estimated lost rental revenue for the selected range, added up in a single Toplam maliyet etkisi (Total cost impact) strip.
- Araç kullanımı (Vehicle usage, when a vehicle tracking system is connected): fleet utilisation based on the mileage measured by the tracking device, a fleet pulse by category, a vehicle scoreboard, differences between odometer and device mileage, and movements without a reservation.
- Filo ölçüleri (uluslararası standart) (Fleet metrics, international standard): revenue per unit per month (RPU), utilisation, revenue per day (RPD), depreciation and contribution per vehicle, using the definitions large rental companies publish in their annual reports, month by month and against the same period last year. Service days are not removed from the fleet in utilisation, so it can differ from utilisation on other screens. The Tanımlar (Definitions) card gives each metric's formula.
- Kampanya raporu (Campaign report): reservations with a campaign and their share, discount given and average daily rate effect; the card opens the Rapor (Report) tab on the Campaigns page. See Campaigns and coupon codes.
- Detaylı Rezervasyon Dökümü (Detailed reservation list), Muhasebe dökümü (Accounting export) and, for companies in Türkiye, Bekleyen depozito iadeleri (Pending deposit refunds).
Saved views and exports
- Use Kayıtlı görünüm (Saved view) to save the report section and all filters under a name; keep it personal or share it with teammates who have report access. A view set as default opens automatically when you enter Reports.
- The Dışa aktar (Export) menu: detailed Excel, an accounting export with contract collections and expense documents on separate sheets, PDF from the browser and a report link that keeps the selected scope. The accounting export lists each expense's VAT rate, deductible VAT and net amount, with a KDV özeti (VAT summary) sheet by month and rate.
- In the Komisyon hareketleri (Commission movements) report, select commissions one by one or with Filtredeki tümünü seç (Select all in filter), then use Toplu güncelle (Bulk update) to write the payment status, due date, payment date, method, reference and note at once; fields you leave empty keep their current value.
- A shared link contains no data; it carries only the filters, and the person opening it sees only what their own permissions allow.
Who sees which reports
The System Administrator sees the whole company. Branch Managers see only their authorised branch, and that scope cannot be changed. Field / Customer Representatives open only the Günlük Operasyon Planı (Daily Operations Plan) and Açık İşler ve Riskler (Open Tasks and Risks) reports. Reports are not in the menu for the Technical & Operations and B2B Partner roles.