RentOkey
Campaign management

Give discounts by rule, not by haggling.

Early booking, last minute, a special period such as New Year, "rent 4, pay 3" or free unlimited mileage. Define the campaign once; the most favourable matching campaign for the customer is applied to the booking automatically, so everyone at the counter gives the same discount.

Campaigns do not stack and apply only to the rental charge; once a budget or usage limit is reached, they stop applying to new bookings.

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5 types

of ready campaign templates

500 codes

single-use codes in one go

Best deal

campaign applied automatically

See it in context

The campaign list and the discount applied on a booking.

Look at a sample company's live and upcoming campaigns with bookings and discount given, and how the most favourable campaign is chosen even when the customer gives a code. Campaigns and amounts in the image are examples.

Every part of a campaign

Define it, publish it, hand out codes, measure the result.

Campaigns live on the Campaigns page in the main menu. On a saved booking the discount stays in the price lines as "Campaign: name" and also appears in "How was the price calculated?"; if the campaign was removed, it shows who removed it.

Five campaign types

Early booking (at least N days before pickup), last minute (at most N days before pickup), a special period, free days such as "rent 4, pay 3", and a free unlimited mileage package on groups with a mileage limit.

A campaign in four questions

How much discount (a percentage or a daily amount in TRY), which rentals (dates, minimum/maximum days, groups), which bookings (booking date, sales channel) and limits. A summary and a worked example appear below the form.

Applied on the booking automatically

On a new daily booking, quick bookings included, the most favourable matching campaign is applied and shown in a green strip under the price. The System Administrator and Branch Manager can choose another matching campaign or remove it.

Shared and single-use codes

One code for everyone (for example YAZ2026), with an optional per-customer usage limit, or single-use codes with a prefix for institutions, associations and flyers (for example KAIB-7Q4M). Copy unused codes or export them to Excel.

Budgets and limits

A maximum number of bookings, a total discount budget and excluded days. When a limit is reached, the campaign stops applying to new bookings; if a rental touches an excluded day, the campaign does not apply at all.

Company-wide or for one branch

The System Administrator creates company-wide or branch campaigns. A Branch Manager creates campaigns for their own branch and can switch a company-wide campaign off or on for their branch with the "valid at … branch" box.

Campaign report

Share of bookings with a campaign, campaign revenue, discount given and effect on the average daily rate; by campaign, channel and code, plus average daily rate with and without a campaign per group. Everything exports to Excel.

Who does what

Only the System Administrator and Branch Manager see the Campaigns page. A Field / Customer Representative sees the campaign in the green strip on the booking and can enter the customer's code, but cannot change the campaign.

From idea to report

A campaign goes live in three steps.

A campaign saved as a draft is not applied; publish it when it is ready.

01

Define the campaign

Choose the type and answer the four questions; for a coupon campaign, choose With a code under How is it applied?. Check the summary and worked example, then save it as a draft.

02

Publish and hand out codes

Publish applies the campaign at once and Pause switches it off for a while. For single-use codes, the Codes button shows which code was used on which booking; edit the campaign to add codes.

03

Measure the result

On the Report tab of the Campaigns page, choose the period and branch, then see the campaign share, discount and budget used by booking date or rental start.

A seasonal price is not a campaign.

Summer season, weekend differences and long-rental discounts are price rules that apply to every booking; they are set in rate management. A campaign is a discount you give with a specific condition, channel, code or budget, applied on top of the price the rules produce.

  • Price rules: season, weekend, long rental
  • Campaign: conditional, coded, budgeted discount
  • With a hand-typed price, the discount is worked out from that price
Rate management

See the price structure campaigns are built on.

Vehicle groups, branch prices, prices by rental length and season rules make up the suggested rate; a campaign is applied on top of it.

Go to rate management
Campaign management

Frequently asked questions about car rental campaigns and coupon codes

Season, weekend and long-rental rules are not campaigns; they are set under Settings › Rental definitions › Price rules and determine the price itself. A campaign is a discount defined on the Campaigns page and applied to bookings that match its conditions.

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